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FOR IMMEDIATE RELEASE
Naturally Network Joins UNPA as Newest MOU Partner
November 20, 2024, Salt Lake City, UT: The United Natural Products Alliance (UNPA), a leading trade association for the dietary supplement industry, has welcomed Naturally Network as its newest MOU partner.
Naturally Network creates access within the better-for-you CPG industry by connecting members, partners and industry experts via events and programs. To date, its audience has grown to more than 45,000, serving over 25,000 companies. In 2023, the organization hosted 217 events with more than 15,000 participants. According to the organization, it is the largest membership community for conscious companies in the natural products industry.
UNPA’s new partnership with Naturally Network will provide significant business benefits by creating new opportunities for UNPA members to mentor and collaborate with emerging companies. Members will also gain access to innovative products and ideas, with possibilities to license, distribute, or purchase them.
“By connecting young, visionary entrepreneurs with legacy companies that bring valuable experience, we’re fostering a mentorship culture that supports the next generation of industry leaders. This not only serves UNPA members by infusing fresh perspectives into the industry but also drives growth and sustainability,” said Loren Israelsen, President, UNPA. “Ultimately, these collaborations will enhance product offerings all the way to the consumer level, bringing fresh, high-quality choices to the market.”
“Through UNPA’s deep set of networks and relationships, we aim to connect promising young companies and individuals with greater distribution opportunities and consumer visibility to accelerate their growth and impact on the industry,” Israelsen added.
“Expanding market access and creating opportunities within the natural products sector are among Naturally Network’s top priorities. One of the ways we aim to achieve this is through strategic partnerships that uplift the entire industry. We are thrilled to partner with the United Natural Products Alliance to further this mission, providing emerging brands with an exceptional opportunity to tap into the deep, legacy expertise of seasoned professionals in the supplement category,” said Katrina Tolentino, Executive Director, Naturally Network. “By connecting these rising companies with established industry leaders, we’re fostering an environment where knowledge-sharing drives innovation, growth, and quality across the board. This collaboration will not only support emerging brands but also energize the supplement category, accelerating advancements that benefit consumers.”
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Media Inquiries, UNPA:
Becky Wright, WrightOn Marketing & Communications
Email: becky@wrightonmarketing.com
Phone: 201-675-0197
About the United Natural Products Alliance:
The United Natural Products Alliance (UNPA) is a premier trade association dedicated to advancing global natural health products. With a commitment to quality, science, and innovation, UNPA collaborates with industry leaders, government agencies, and stakeholders to promote responsible business practices and advocate for standards that ensure consumer safety, access to reliable health information and trained health practitioners. Through education, research, and advocacy, UNPA along with its members and partners foster industry excellence and leadership that drive growth and integrity in the natural health products community. UNPA serves as a unifying voice, to honor the dietary supplement industry’s history, advance the science and protect the health freedom of our consumers. For more information, visit www.unpa.com
About Naturally Network:
Naturally Network is the largest membership organization supporting and convening the natural products industry. They serve 11 regional chapters across the U.S. with the mission to harness, accelerate, and elevate the power and impact of conscious business practices in the CPG industry through community, collaboration, and transformation. Founded more than 17 years ago in Boulder, Colo. as a regional hub for natural and organic industry entrepreneurs and businesses, Naturally Network was founded to serve the need across the U.S. to support passionate and committed entrepreneurs and their businesses’ success on a national level. Learn more at https://www.naturallynetwork.org/. |
